WHAT INFORMATION DO WE GATHER ABOUT YOU?
The information THE NEW YORK DAILY SUN gathers falls into two categories: 1) Personal information, which includes personal information you supply when you subscribe, order, complete a survey, register for one of our sites, enter a contest or provide your e-mail address and 2) Non- personal information collected through technology, which includes tracking information collected as you use THE NEW YORK DAILY SUN Services.
Personal Information That You Give Us
Registration for THE NEW YORK DAILY SUN Services requires that you supply certain personal information, including, in most cases, a unique e-mail address and demographic information (ZIP code, age, job industry and job title) to register. Purchases made through THE NEW YORK DAILY SUN Services require that you supply your name, address, telephone number, e-mail address, credit card number or other billing information.
To disassociate your THE NEW YORK DAILY SUN website registration from third party accounts, please contact us.
Contests, Sweepstakes and Special Offers
THE NEW YORK DAILY SUN collects personal information from you in connection with optional sweepstakes, contests or special offers. If this information is also being collected by a third party other than THE NEW YORK DAILY SUN we will notify you at the same time. If you do not want any personal information shared, you may always decline to participate in the sweepstakes, contest or special offer.
Reader Surveys, Reader Panels and Market Research
THE NEW YORK DAILY SUN may collect personal information from you in connection with voluntary surveys. Data may be collected through the THE NEW YORK DAILY SUN Services, on the phone or through the mail. The information you provide in response to optional survey questions may be shared, but only in the aggregate, with advertisers and partners unless we notify you otherwise at the time of collection.
Members of our Reader Panels agree to participate in surveys, polls or discussions about their readership of THE NEW YORK DAILY SUN their household/personal characteristics and their purchase behavior. If you choose to be a panel member, we require that you supply us with your e-mail address and name. Home address and telephone number are optional.
Mobile Messaging Service
THE NEW YORK DAILY SUN uses the information collected from your interaction with THE NEW YORK DAILY SUN by the Messaging Service (SMS) (“SMS Service”) solely for the purposes of improving the SMS Service. The information will not be provided, sold, licensed, rented, assigned or disclosed to Third Parties, as required by law, nor will we use your phone number to initiate a call or SMS message to you without your prior consent. Your wireless carrier and other service providers also collect data about your SMS Service usage, and their practices are governed by their own privacy policies.
THE NEW YORK DAILY SUN collects the mobile phone number you use to send us and the content of the messages sent between you and THE NEW YORK DAILY SUN When you send a message to THE NEW YORK DAILY SUN we log the incoming phone number, the wireless provider associated with the number, and the date and time of the transaction. The only information we automatically collect is that related to the use of our Mobile Services. THE NEW YORK DAILY SUN uses this data to analyze the message traffic in order to operate, develop and improve our SMS Service.
Non-Personal Information Collected Using Technology
Information Collected by Us Using Technology
Device Information. We may collect non-personal information about the computer, mobile device or other device you use to access THE NEW YORK DAILY SUN Services, such as IP address, geolocation information, unique device identifiers, browser type, browser language and other transactional information.
Cookies. In providing THE NEW YORK DAILY SUN Services, we use “cookies,” Web beacons and other similar technologies to recognize you and provide personalization, as well as to help us understand where our visitors are going and how much time they spend there. You will not be able to access certain areas of our Web sites, including THE NEW YORK DAILY SUN website, if your computer does not accept cookies from us.
THE NEW YORK DAILY SUN Home Delivery Web site also transmits non-personally identifiable Web site usage information about visitors to the servers of a reputable third party for the purpose of targeting our Internet banner advertisements on other sites. To do this, we use Web Beacons in conjunction with cookies provided by our third-party ad server on this site.
Analytics Technologies. We have hired third parties to provide us information, reports and analysis
about the usage, browsing patterns of users of the website.
WebTrends tracks and analyzes non-personally identifiable usage and volume statistical information from our visitors and customers on THE NEW YORK DAILY SUN All data collected by WebTrends on our behalf is owned and used by us.
Audience Science tracks and analyzes anonymous usage and browsing patterns of our Web site users. All data collected by Audience Science on our behalf is owned and used by THE NEW YORK DAILY SUN alone.
IP Addresses. THE NEW YORK DAILY SUN logs Internet Protocol (IP) addresses, or the location of your computer on the Internet, for systems administration and troubleshooting purposes. We use this information in an aggregate fashion to track access to our Web sites and mobile applications.
Log Files and Your Reading History. We automatically log certain usage information about your use of THE NEW YORK DAILY SUN This information includes a reading history of the pages you view.
We use this information in order to provide you with customized Recommendations on THE NEW YORK DAILY SUN based on your reading history. We also use log files in the aggregate to analyze usage of our Web sites and mobile applications.
Location Information. Some of our mobile applications can deliver content based on your current location if you choose to enable that feature of the app. If you enable the location-based feature, your current location will be stored locally on your device, which will then be used by the app. If you elect to have a location-based search saved to your history, we will store that information on our servers. If you do not enable the location-based service, or if an app does not have that feature, the app will not transmit to us, and we will not collect or store, location information.
Ads may be displayed within our apps. The ads you see are not targeted to you based on your current GPS location, but they may be targeted to you based on your device’s IP address or ZIP code.
Information Collected by Third Parties Using Technology
Some of the services and advertisements included in THE NEW YORK DAILY SUN including on the website and within our mobile apps, are delivered or served by third-party companies that may place or recognize cookies, Web beacons or other technology to track certain non-personal information about our Web site users. In the course of serving certain advertisements, some advertisers may place or recognize a unique cookie on your browser in order to collect certain information about your use of THE NEW YORK DAILY SUN Services. In many cases, this information could be used to show you ads based on your interests on other Web sites.
Your access to our Web sites should not be affected if you do not accept cookies served by third